Tag: pawn

16
Mar

Time to Use the Power of Text in Marketing and Collections for Payday Loan, Car Title…

It’s time to use the Power of Text in Marketing and Collections for Payday Loan, Car Title, Check Cashers, Pawn & More

Here is the how and why Text Messaging can help your Collection efforts INCREASE up to 25% or more and your payment defaults DECREASE by about 40%, as well as generate new leads and create repeat customers.

Our payday loan customers are inundated with “noise” from competitors and others screaming at them for their attention. Print, radio, TV, email, direct mail, billboards, phone calls, magazines… on and on and on. Every company in the micro-lending space is focused on our customer.

Now, it’s “Text Messaging” referred to as SMS. The explosion of cell phone use has brought the newest marketing and collection channel to us.

Personal cell phone use has become essential to virtually EVERYONE. All of us rely on our mobile device!

Mobile text messaging can connect you to your customer. Mobile text messaging offers a powerful alternative to all the other marketing strategies.

Those of us in the micro-lending space, that includes payday loans, car title lending, scrap gold buying, check cashing, rapid tax refunds, etc., must enter this mobile marketing and mobile collecting arena to communicate with our customers immediately.

The heaviest users of SMS are ages 18-34 at 80% and 35 -49 at 63%. Those are our demographics! 97% of all text messages are read!

So, what’s this all mean to us? INSTANT COMMUNICATION! SMS dwarfs all other features on a cell phone today!!

Reach your customer anytime and anywhere, with the Power of Text.

Why is Text Messaging SMS so successful?
More than 265 MILLION Mobile Phone Users
Easy to use
Available on 99% of all cell phones
Cheap
Instantaneous
Everyone has a phone
Direct link to your customer
Able to launch a web page
Specifically target messages to your customer
Messages to your customer are permission based; CAN-SPAM Compliant
Your customer can act on your message instantly
Present your customer with a coupon
Remind them of a payment due
Contest announcements
Announcements of sales, promotions and events

Additionally…

Text messaging is personal
Cell phone users keep their phones with them ALL THE TIME
90% of Text Messages are read within 8 MINUTES!
Bulk SMS is economical and you can send thousands of text messages to consumers at wholesale rates
One SMS message can be created and sent to a large group of customers
Tracking of SMS delivery and customer response is simple

It’s not uncommon to improve your collection efforts 25% or more by using SMS

A 40% increase in “on-time” payments is possible by using SMS to notify customers of their upcoming payments and appointments.

Transparent integration with your software is easy or you can use a web-based gateway.

Are you ready for more info to learn how you can get instantaneous communication with your customer AND increase your collection results?

14
Jan

Payday Loan Internet Biz 4 Sale

Just a quick blast to let you know about a Payday Loan Internet business that has suddenly become available.

For those of you in the market for a turnkey payday loan business, we have one!

Here’s the lowdown from the seller:

“Small Internet Payday Advance company for sale.  10+ year old
company is winding down business and is currently maintaining its
current customers and is not processing any new advance requests.
Customer base has set payment plans in place to payoff all advances
by year end 2010. Many returning customer and new requests are not
being accepted or funded.

******************Our Sponsor***************************************
http://goldintoloot.com/
Learn to buy and sell scrap gold a silver-Our Stores Netting $1000’s Monthly
********************************************************************

Company website and URL’s are included.  Use Payday Loan Manager
(PLM) system, Accurint and Teletrack.  Has large data base of applicants.

If interested email your inquiries to:
4SaleInternetCo@PaydayLoanIndustry.com

Run this strictly as a payday loan Internet business or take the plunge, embrace the Internet and combine this opportunity with your store.

You get an Internet business with an existing revenue stream and customer base. You can hit the ground running with an immediate revenue stream AND you’ll get training from operators having 10+ years of experience!

So again… email:
4SaleInternetCo@PaydayLoanIndustry.com
INCLUDE YOUR CONTACT INFO AND BEST TIME TO REACH YOU.

ALSO… what subjects do you need covered?

Are you a vendor or supplier? Advertise here:
http://www.paydayloanindustry.com/payday-loan-vendors.html

Want to be a contributor? Enjoy writing? Got a topic, a product? A Solution? A bone-to-pick? Let me know!!

Jer
jer@PaydayLoanIndustry.com
The Team at Trihouse Payday Loans
702-889-9555
email us: PaydayGuys@PaydayLoanIndustry.com
http://paydayloanindustry.com/cash-advance-store.html Knowledge Store

http://www.PaydayLoanIndustry.com Everything Payday Loan
http://www.PaydayLoanIndustryBlog.com Checkout our Blog
http://www.CheckDataSystems.com Help with Collections
http://www.PaydayLoanLegislation.com Laws & Legislation
http://www.AutomobilePawn.com Make $$ in Auto Pawn
http://www.GoldintoLoot.com Buy Sell Scrap Gold & Silver

31
Dec

2009 Payday Loans, Car Title Loans & Pawn Shop Resolution

Like most prognosticators, we expect 2009 to be a very tough year for jobs. Unemployment will certainly increase; 10% or higher wouldn’t surprise us.

But, like they say, where disaster lurks opportunity reveals itself IF you’re a “glass half full” kinda fellow.

So, in the payday loan, car title loan, rapid tax refunds, and pawn shop industries expect 2009 to experience increased demand for our products followed by a focus on collection activities.

After all, it doesn’t help much if your customers clamor for your products but are unable to pay you back in a timely manner.

Remember, it’s “all about the job”. Construction, retail and service jobs are at risk in most geographic locations. Are you up to date on what’s going on in your community? Do you know which companies are laying off and which ones are growing?

As I write this I’m in Clarksville, TN. I’ve been visiting with family and meeting with clients in car title lending and payday loans. I picked up a local newspaper and on the front page is an article about a $1.2 billion dollar polycarbonate factory coming to town. 1000 construction jobs until the factory is scheduled for completion in 2012. Then 500 manufacturing jobs will result with an estimated 8 more related jobs for every 1 factory job created by this project.

And yet, many of the small business men I’ve spoken to here are unaware of this development. You can bet the manager of the TitleMax store knows about it. In fact I went over and met with him. It wasn’t long before we began to discuss it’s implications on his business.

The point? Resolve in 2009 to always know what’s going on in your community. Join at least on of the local business organizations. Read your local paper every day. Join a charitable group.

Get involved! You’ll be glad you did. Not only will you profit but more importantly you’ll feel better!!

Jer@PaydayLoanIndustry.com

17
Dec

Even the Rich Using Pawnshops! Are Payday Loans Next?

The Royal Pawn & Jewelry location in Royal Palm Beach, Florida is experiencing record transactions in high-end jewelry, fine art and automobiles.

Thanks to our current economy and the arrest of ponzi-king Bernard Madoff, or should we say “made-off as in made-off with all our money”, even the very rich are heading to their local pawnshop to make it through the week.

Levi Touger, co-owner of Royal Pawn & Jewelry, said big ticket items, including more than one ferrari and several yachts, are finding their way to his pawn shop. Having lost millions with Madoff, these “Royal Palm Beachers” need to get their hands on cash quick!

I sure hope the Palm Beach payday loan stores are stocking up on cash as well. I wouldn’t want the poodles in the area to want for their weekly shampoo.

Oh, if you’re planning to head over to Levi’s place for a deal on a 10 carat diamond ring, better wait. Florida state law requires pawn shops to provide 60 days for owners of pawned items to redeem them.

Jer@PaydayLoanIndustry.com

28
Aug

Pawnshop Launches Internet Business

You’ve got to admit that we in the “sub-prime” financial services industry are a creative lot!

http://www.pawntique.com/ has come up with what we think is a great idea; an Internet based pawn lending business.

They make loans on jewelry, watches, gem stones, gold and memorabilia at a rate of 4% to 6% per month. The rate for loans from $1800 to $180,000 is 6% paid monthly. Loans of $1799 and less are 4% per month.

They appear to be the first true Internet pawn lender. Here’s how it works:
1) You go to their web site and select a category; watches for example
2) You estimate it’s market value, enter a description, post a picture if you wish…
3) You get an immediate estimate of the amount they will loan you
4) You then provide them with your contact info and ID.
5) They pay for a courier service to pickup your item
6) They inspect it and if both parties agree on the value they ACH the funds into your bank account. Typically they loan 40% of this value.
7) You pay 4% to 6% monthly interest.
8) At the end of 6 months you pay off the loan with interest and a “redemption fee” and they ship your item back by courier.
9) If you fail to repay the loan they sell the item

It’s discrete, convenient, there are no questions, no credit checks, and fast.

We like this business model!

Oh, and one more thing. It’s only available in England currently.

Which of us will be the first to launch a Internet based online pawnshop?