THE BLOG

14
Mar

The Untapped Market: Why Subprime Borrowers Are Your Biggest Opportunity

Payday Loans

The Imperative of Supporting Small-Dollar Lenders in Lending to the Masses

 Introduction

The current financial landscape for a significant segment of the American populace is characterized by vulnerability and immediacy.

Recent reports underscore a distressing uptick in bankruptcy filings and constricting credit availability to subprime borrowers following regulatory impositions.

These developments necessitate reevaluating small-dollar lending policies, which are a critical lifeline for those facing sudden financial emergencies.

Discussion

The escalating bankruptcy filings, as detailed in a “Bankruptcies Rising Among Consumers” report [link below], reflect a grim reality for countless American households.

This Report’s insights reveal a near four-year peak in bankruptcy inquiries, driven by credit card defaults, aggressive collection practices, and the relentless bite of inflation.

This distress is set against a backdrop of surging household debt, which reached an unprecedented $17.5 trillion in the final quarter of 2023 and continues into 2024.

As evidenced by Illinois’s experience, the detrimental impact of 36% interest rate caps on small-dollar credit is compounding this scenario.

The study documented a stark 44% reduction in loans to subprime borrowers post-cap implementation, alongside a substantial hike in the average loan size—facts that speak to the dire consequences of well-intended but misaligned policies.

While ostensibly protective, such measures inadvertently exacerbate the financial straits of those they aim to shield by stifling their access to emergency funds.

The historical context provided by the “Uniform Small Loan Law of 1916” offers valuable lessons in balancing consumer protection with the realities of lending economics.

It illuminates the necessity of permitting higher interest rates for small-dollar loans to sustain a viable lending model that addresses the risk and operational costs involved.

Why the 36% Interest Rate Cap Falls Short for Small-Dollar Lending

  • It is essential for consumer advocates, regulators, and lawmakers to boldly embrace the precedent set by visionary reformers a century ago and support significantly higher interest rates for small-dollar lending. 
  • The additional cost to borrowers is minimal. 
  • For instance, a $300 loan over 12 months at an APR of 108% would only increase weekly payments by $2.94 compared to a loan at 36% APR. 
  • This modest increase, which borrowers should be free to accept, could effectively address the scarcity of available loans.

In light of the prevailing economic climate, characterized by a marked uptick in bankruptcy filings and a surge in consumers seeking counsel on bankruptcy matters, there is a compelling case for lenders, particularly those in the small-dollar segment, to recalibrate their underwriting criteria.

This recalibration is not just a precautionary measure but a strategic imperative to navigate the increasingly turbulent financial waters and mitigate risks effectively.

The Need for Stricter Underwriting Criteria

The increase in bankruptcy filings signals a broader trend of financial distress among consumers.

This distress, reflected in heightened inquiries to bankruptcy attorneys, indicates a volatile economic environment where traditional metrics of creditworthiness may no longer suffice.

As financial uncertainties mount, lenders must adapt by implementing more stringent underwriting criteria. 

This approach serves dual purposes: 

  • It protects the lender’s interests by minimizing the risk of default.
  • Equally important, it acts in the consumer’s best interest by preventing over-indebtedness in an already challenging financial situation.

Integration with Advanced Technologies and AI-Powered Platforms

The evolution of technology, particularly artificial intelligence (AI) and machine learning (ML), offers lenders unprecedented opportunities to refine their underwriting processes.

By integrating with new-tech subprime credit reporting agencies and employing AI-powered underwriting platforms, lenders can better understand a borrower’s financial health.

These advanced technologies facilitate a deeper dive into the data, uncovering patterns and insights that traditional credit scoring methods might miss.

  • For example, AI-powered platforms can analyze a broader range of data points, including:
  • Alternative credit data
  • Spending habits: Gambling, pornography…
  • Smartphone activity
  • Social media behavior
  • All to assess a borrower’s creditworthiness more accurately. This holistic approach to underwriting enables lenders to identify viable borrowers within subprime segments who, despite their credit scores, demonstrate a reliable ability to repay loans. Consequently, lenders can extend credit to underserved markets while maintaining a manageable risk profile.

The Importance of Dynamic Adaptation

In the current economic environment, lenders must not only adopt new technologies but also embrace a dynamic approach to underwriting.

As economic conditions fluctuate, so should the criteria and algorithms that determine creditworthiness.

This requires a continuous investment in technology and a commitment to adapting underwriting practices in response to evolving market dynamics.

The Current Economic State and Small-Dollar Lending

In light of the escalating bankruptcy filings and the exacerbated financial vulnerability among subprime consumers, the role of small-dollar lenders has never been more critical.

The correlation between stringent regulatory caps and diminished access to credit underscores the necessity of a nuanced approach that respects the exigencies of the modern economic environment and the lived experiences of financially challenged Americans.

 Conclusion

The evidence at hand compels a cogent argument for small-dollar lenders’ sustenance and regulatory accommodation.

These entities offer a crucial stopgap for individuals in the throes of financial emergencies and represent a bulwark against the more pernicious aspects of economic precarity, such as escalating debt and bankruptcy.

As we grapple with the realities of a fluctuating economy, it becomes imperative to heed the lessons of history and the clear signals of present-day data.

Small-dollar lenders must not only remain a fixture of the financial landscape but also be allowed the flexibility to adapt to the economic conditions that shape their consumers’ needs.

In doing so, we acknowledge the complexity of financial emergencies and affirm our commitment to solutions that genuinely serve the interests of all stakeholders in the fabric of American economic life.

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Link to Bankruptcy Report

09
Mar

Money Lending: The Life-Changing Impact of High-Risk Lending

In the landscape painted by the recent article, where macroeconomic shifts and persistent cost-of-living increases challenge many Americans, the role of lenders to credit-challenged consumers becomes not just necessary but noble.

This narrative, often overshadowed by the broader strokes of economic analysis, deserves a spotlight for the real, palpable difference it makes in the lives of individuals and families teetering on the edge of financial viability.

Firstly, it’s paramount to acknowledge the significant gap in the traditional financial system that leaves a considerable portion of the population underserved.

These are not just statistics; they are individuals facing real crises—whether it’s a sudden medical emergency, unexpected home repairs, or simply keeping the lights on and the pantry stocked.

The reality is that without access to emergency funds, these situations can quickly spiral into deeper poverty or homelessness.

Critics often hastily paint the lending industry to underbanked communities with a broad brush of skepticism, overlooking the fundamental principle of providing a lifeline when traditional banking institutions will not.

Here, business leaders in the consumer lending space step in—not as predators but as partners in survival.

By offering financial assistance to those with nowhere else to turn, lenders act as critical support networks, enabling individuals to navigate their most challenging times.

Moreover, the responsible practices of many lenders in this space—focusing on transparency, fairness, and the long-term financial well-being of their clients—should be recognized and applauded.

[My commentary continues below the image.]

We buy car title loan businesses

Education around financial management, repayment plans that account for the borrower’s ability to pay, and efforts to improve financial literacy are all facets of a more compassionate approach to lending.

The importance of empathy in our business cannot be overstated.

Behind every loan is a story, a family, a dream, or a crisis averted.

Our role extends beyond transactions; in many cases, we are the last thread holding together the fabric of someone’s financial safety net.

It’s a profound responsibility to facilitate not just monetary transactions but pathways to stability and opportunities for growth.

The narrative in the colleague’s article reminds us of the profound interconnectedness of our work with the lives of everyday Americans.

It challenges us to look beyond the numbers and see the human impact of our decisions.

As business leaders in the consumer lending space, we must continue to innovate, empathize, and advocate for those we serve, turning the tide of financial exclusion into a movement of inclusive support and empowerment.

In conclusion, lending to those with limited access to traditional credit is not just a business—it’s a commitment to societal well-being.

As we navigate the complexities of our economy, let’s remember the vital role we play in supporting resilience and recovery for the most vulnerable.

Our work does more than fill a gap in the financial market; it helps to weave a more robust, supportive social fabric for all.

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28
Feb

Why Payday Loans Are Not the Villain: A Rebuttal to Popular Criticism

Payday Loan Academic Overwhelmed with inaccurate data

Response to the Case Study on Payday Loans: [Link Below] 

By: Jer Ayles

Dear Esteemed Academic Colleague,

Thank you for sharing your insights through the recent “Predatory Lending in the Payday Loan Industry” case study, focusing on XYZ Loans.

Your dedication to examining the complexities of financial practices and their impact on vulnerable populations is acknowledged and respected.

However, addressing certain misconceptions and offering a broader perspective on the role of subprime lending in today’s economy is imperative.

Firstly, it is essential to recognize that the clientele of subprime lenders often find themselves in precarious financial situations where traditional banking services are either unavailable or unsuitable for their immediate needs.

For many, the option to secure a small-dollar loan swiftly can be the difference between a minor financial hiccup and a significant economic disaster.

These services are not merely transactions but lifelines for those on the financial fringe.

Secondly, the portrayal of subprime lenders as entities that uniformly engage in deceptive practices and trap consumers in cycles of debt overlooks significant efforts within the industry to promote transparency, fairness, and responsibility.

Many lenders are committed to clear communication about terms and conditions, including using prominent displays and straightforward language to ensure that borrowers are fully informed about the implications of their decisions.

Notably, the narrative does not account for the satisfaction of countless consumers who use these services responsibly and to their advantage.

A more balanced view would include testimonials from those who have utilized payday loans as a temporary solution, enabling them to overcome financial emergencies without long-term repercussions.

These stories underscore the importance of providing financial options to underserved communities, empowering them to navigate challenging times.

Moreover, the case study implies a blanket characterization of the industry without acknowledging the diversity of practices and the existence of lenders who prioritize ethical conduct and customer welfare.

Regulatory compliance and consumer protection are paramount for many in the industry, with ongoing efforts to enhance product offerings, financial literacy, and support systems for borrowers.

In addressing the concerns raised by regulatory investigations, it is crucial to differentiate between companies that engage in predatory practices and those that strive to operate within legal and ethical boundaries.

The actions of a few should not tarnish the reputation of the many dedicated to responsible lending.

Constructive engagement with the industry to identify and address shortcomings, rather than wholesale condemnation, would likely yield more positive outcomes for all stakeholders.

In conclusion, while your case study sheds light on critical issues within the payday lending industry, a more nuanced approach that considers the complex realities lenders and borrowers face would foster a more constructive dialogue.

By working together, academics, industry professionals, and regulators can develop strategies that protect consumers while ensuring access to essential financial services.

Respectfully,

Jer Ayles 
Expert, Consultant, Leader, Teacher, and Mentor for Subprime Lenders

“Unraveling the Dynamics and Impacts of Financial Sabotage: A Comprehensive Analysis
Jamell Ivor Samuels
February 24, 2024

[Link to “Case Study”]

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20
Feb

Lead the Charge in Subprime Lending: Fintech Innovations That Set You Apart

Payday Loan Business

The “Business of Lending to the Masses” is rapidly evolving to digital delivery of loan originations, funding, and collections.

Plaid recently released a Report revealing significant trends in consumer finance, emphasizing a shift towards digital financial tools, questioning traditional credit scores’ adequacy, and highlighting fintech’s role in financial inclusion.

Consumers are increasingly leveraging fintech for budgeting, investing, and managing financial challenges, with a notable openness to pay-by-bank options and interest in AI and financial education.

This shift towards digital solutions and alternative credit assessment methods presents an opportunity for businesses offering small-dollar loans to subprime consumers.

Examples? To increase subprime loan originations, a subprime lender can implement the following specific fintech solutions:

1. Utilize Alternative Data for Credit Scoring: Integrate alternative data points such as utility bill payments, rent, and even social media behavior into credit scoring models to assess borrowers’ creditworthiness more comprehensively.

2. Deploy AI and Machine Learning for Risk Assessment: Implement AI-driven algorithms to analyze extensive datasets, improving the accuracy of risk assessments and identifying patterns that traditional models may overlook.

3. Offer Mobile Application Processes: Develop a user-friendly mobile application that simplifies the loan application process, enabling quick submission of documents and personal information through a secure, accessible platform.

4. Integrate Financial Education Tools: Incorporate financial education resources and tools within the lending platform to help consumers understand loan terms, manage their finances better, and make informed borrowing decisions.

5. Enable Digital Wallets and Payment Solutions: Support digital wallet payments and offer flexible repayment options through fintech platforms, making it easier for consumers to manage and repay loans on time, thus enhancing customer experience and loyalty.

These actions help reach more consumers, manage risks more effectively, provide a better customer experience, and improve loan repayment rates among subprime borrowers.

[NOTE: You’re a subprime lender? Need help? Reach out to me!]

By integrating fintech solutions, focusing on financial education, and exploring alternative credit data, companies can enhance service delivery, improve risk assessment, and expand access to credit for underserved populations, ultimately driving growth and customer satisfaction in a changing financial landscape.

4-WAYS I CAN HELP YOU!

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08
Feb

2024: Texas CAB Loan Business Stats

“37% of Texas consumers said they could not cover a $400 emergency with current savings.”

[This stat varies depending on who paid for the study and their agenda, the specific state, etc.]  

[Excerpts from the 2023 Texas OCCC, which regulates payday loans, car title loans, Texas CABs… Link at bottom]

In Texas, small consumer loan originations (342-F) have declined 30% since 2019.

Regulatory tightening lending standards, as lending costs rise, could also limit the availability of small-dollar loans.

Three of the most common credit products offered by licensees of the OCCC are motor vehicle retail installment sales, small installment consumer loans, and large installment consumer loans.

These products have rate ceilings and fee limitations and generally cannot pass on market increases to borrowers.

When the cost of borrowed funds (evidenced by the federal funds rate) and operating expenses (inflation) increase, lenders must make decisions as loans become less profitable.

Economic theory and consumer lending studies point to credit rationing or lower availability, especially to riskier borrowers, when market rates approach rate ceilings. (Vandenbrink, 1982) (Garon, Braga, Oglesby-Neal, & Martire, 2023)

Lending Volumes Non-real estate loans account for most consumer loans (Installment Loans, Pawn Loans, and Payday/Title Loans).

OCCC licensed lenders and financial service providers profiled in this report made 12,310,0003 loans for $10.8 billion in 2022.

This number does not reflect the number of borrowers as they may take out several loans during a year by refinancing a loan or receiving multiple loans throughout the year.

Texas Credit Access Businesses (Payday and Title Loans) Chapter 393

Overview

Credit access businesses (CABs) obtain credit for a consumer from an independent third-party lender in the form of a deferred presentment transaction or a motor vehicle title loan, more commonly referred to as “payday loans” or “title loans.”

 In Texas, the actual third-party lender is not licensed; the credit access business that serves as the broker is the licensee in this regulated industry.

Credit access businesses charge a fee to the consumer for obtaining a third-party loan.

Fees are usually calculated as a percentage of the loan amount, either paid at the loan’s inception or accrued daily while the loan is outstanding.

All payments are made directly to the CAB, and the borrower will generally not have direct contact with the lender.

The CAB provides the borrower with a check for the proceeds issued from the lender’s account.

Borrowers can obtain these loans in high-traffic areas and increasingly online.

Type of Customer

Payday loan customers need an active bank account, and lenders will advance money to the consumer based on the expectation that money is regularly deposited in that bank account.

Title loan customers must have an unencumbered motor vehicle title to offer as security.

Both types of customers could have average to poor credit scores and choose these loans for convenience or eligibility reasons.

Typical Rates

The majority of the loan cost is not capped.

Fees charged to borrowers by the CAB typically depend on the amount of the loan and the length of the term.

CAB agreement terms are limited to 180 days or less. The entire loan may be due in a matter of days, or the loan may be due over several equal payments.

Refinancing or renewing payday and title loans is very common and can add to the cost.

Texas CAB Loan Business

Default Borrowers utilizing title loans risk losing their motor vehicle to the lender or the CAB.

The loan is usually guaranteed by the CAB, and the borrower will be pursued for the deficiency balance.

Creditors may file suit against the borrower for non-payment, and some may report the repayment history to consumer reporting agencies.

A borrower may also face attorney fees, repossession fees, and court costs added to the loan balance.

The prevalence of motor vehicle repossessions in the CAB industry is reported by quarter and has typically totaled 8,000 to 12,000.

However, total repossessions in Q1 2020 peaked at about 13,100. This number fell significantly in Q2 2020 as creditors worked with borrowers at the height of the coronavirus pandemic.

Many people lost their jobs; however, federal stimulus and loan forbearance played a large role in limiting Q2 repossessions.

Since the beginning of the pandemic, total repossessions have fluctuated from quarter to quarter, and repossessions as a percent of active title loans have continued to remain higher than historical norms.

Since borrowers may obtain multiple loans throughout the year, the repossession rate reflects the likeliness on a transaction basis, not a borrower basis.

Texas Car Title Loans

Alternatives Payday and title loan borrowers generally pay a high rate for their credit and may run into eligibility issues with other products.

Possible alternatives are pawn loans, small installment loans, employer loans, or other competitive small-dollar loan products sometimes offered by credit unions or nonprofit organizations.

Data Limitations

The reported loans made have decreased in this industry since 2019, and factors specific to industry are likely a more significant cause than the COVID pandemic.

CABs are a specific subset of a broader classification of businesses registered as Credit Service Organizations (CSOs) with the Texas Secretary of State.

In 2019, the Attorney General of Texas opined that CSOs that are not CABs can still arrange extensions of credit for consumers so long as they are not deferred presentment transactions12 or motor vehicle title loans. (Attorney General of Texas, 2019)

CSOs that are not CABs might not: (1) obtain OCCC licenses, (2) receive OCCC compliance exams, and (3) report transaction data to the OCCC.

Additionally, the transaction has evolved from a predominantly single-payment loan with multiple renewals to one installment loan with the term and renewal equivalent to multiple loans.

Credit Access Business (CAB) Annual Data Report, CY 2022

The summary below represents aggregated statewide annual data reported by credit access businesses (CABs) as of 3/15/2023.

The OCCC reviewed the data for reasonableness.

The OCCC continues to receive amended or corrected data submissions, and periodic revisions are published when significant.

The OCCC will request verification from the licensee of any data found to be questionable or unreasonable.

Title 7, Section 83.5001 of the Texas Administrative Code requires CABs to file annual data reports with the Office of Consumer Credit Commissioner (OCCC) identifying loan activity associated with:

  • single and installment deferred presentment (payday) loans, and
  • single and installment auto title loans.

Data Limitations

Data provided by reporting CABs reflects location-level activity for the identified year.

Each licensed location is treated as an individual reporting unit. If data was compiled from individual customers, it could produce different results.

The data presented in the following summary represents CAB submissions via electronic and manual reporting (including any corrected data) of annual activity as of March 15, 2023.


Emergency or Unexpected Credit – Purpose and Amount

Since 2013, the Federal Reserve has conducted surveys on the likelihood that an American adult could pay for an unexpected $400 expense with cash or its equivalents.

In 2021, a record high number (68%) reported they could cover the expense with cash or its equivalents. However, a year later, the survey found consumers were doing noticeably worse, with only 63% reporting they could cover a $400 expense and 18% saying the most significant expense they could cover was less than $100 with current savings. (Board of Governors of the Federal Reserve System)

Lending Club Corporation, in partnership with PYMTS conducted a similar survey and concluded that the static $400 metric used by the Federal Reserve was not relevant for the types of expenses consumers face today. (PYMNTS and LendingClub Collaboration, 2022)

Their survey found that the average emergency expense is roughly $1,400, with car repairs being the most common.

Subprime Consumer Loan Business

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Installment Loan Comparisons – Examples of Pricing and Restrictions

The OCCC licenses four types of installment loans a consumer might turn to in the case of an unexpected $1,000 – $2000 expense.

Payday Loan Consumer Loan Business

15 CAB APR is estimated from fees reported to the OCCC in 2023 Q2 Data reports. 16 10 U.S. Code §987 restricts loan terms to members of the military, including an “all-in” APR limit of 36%. Not all 342-E loans are eligible, but are the most likely option.

Emerging Products and Innovation

The OCCC is monitoring several emerging financial products.

These products contain possible benefits and expanded access to customers but also possess some regulatory uncertainty.

If the products or providers don’t perform, then the customer risks having few options for corrective assistance.

A 2023 Government Accountability Office (GAO) report highlighted several innovative products marketed to underserved and unbanked populations.

The report highlighted potential benefits such as lower costs and increased access compared to alternatives such as payday loans.

Highlighted risks include a lack of full transparency related to product fees and features.

Additional risks to banking partners (an integral source upon which many innovative products rely) are due to fair lending concerns, lack of FDIC insurance for fintech deposit accounts, 3rd party fraud, and anti-money laundering compliance.

Payday Loan Car Title Loan Digital Business Startup

Link to Texas OCCC Report Ending 12/2023: https://geni.us/TexasOCCC2023