Taking Action in Any Vertical

By | Oct 23, 2013

You think confidence comes from believing in yourself and accomplishing things. But really, confidence results from having close personal relationships with people who believe in you. So, if you focus on surrounding yourself with these people who believe in you, you’ll have the confidence to take action. (Stolen from Dane Maxwell while being interviewed by […]


In Defense of Payday Loans – Reason TV

By | Apr 4, 2013

This piece entitled, “In Defense of Payday Loans” is a little dated but still worth a look. Most payday loan operators are focused 100%  on running their lending businesses so we have little time left for developing Youtube videos, writing letters to the editor of our local papers, etc. And regarding customer testimonials, few of […]


Payday Loan Marketing Idea

By | May 2, 2012

This picture says it all! This “graphic wrap” for your business is a no-brainer. Drive it… move it… park it… better than signage. It certainly can compensate for a poor location! Budget $2500 depending on your locale. Email us for your local installer. Need know-how? Want to start a payday loan business? Sign up for […]


Payday Loan Industry-Opportunities, Challenges and Respect

By | Jan 30, 2012

Jer here. My rant today targets the multitude of opportunities in the payday loan space. Capital is simply a commodity! Ask what your financier brings to the table in addition to dollars. This isn’t a short analysis. You want superficial B.S? Click away now . Pay the price, invest 5 minutes of your time and […]


Advertising-The Simple Methods Still Work with Payday, Car Title and Gold

By | Dec 11, 2011

Remember – the simple stuff still works! In the age of the Internet, IPads, smart phones, PPC programs like Google and Bing, text messaging, blogging, click-to-call, yada, yada, yada… the offline marketing channels still work great! This is true for both brick-n-mortar and online payday loan, cash advance, “pink-slip (car title) loans, scrap gold buyers […]


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