What’s ALICE Got to Do With Payday Loan Customer Demographics?

By | Jan 28, 2011

Payday Loan Industry: “In such an economy, where the margin between personal income and the cost of living is continually narrowing, our products and services can provide a real benefit for consumers and small business owners who may be confronted from time-to-time by an unexpected auto repair bill, a medical bill, or the need to replace broken or obsolete equiptment in order to keep their small businesses operating. The number of ALICE people are increasing around the globe…”

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New Payday Loan Industry Survey Results Available.

By | Jun 6, 2009

Motivations for Using Payday Loans.
Users cite a range of situations of great need, or emergency situations in general, as their reasons for needing payday loans. The most frequently mentioned reason for needing a payday loan is to pay bills or prevent overdue bills (40%).

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