Payday Loan Loyalty Cards

By | Jul 15, 2011

Another “Thinking Out of the Box” micro-lending – payday loan – idea: Customer loyalty cards on their phone. Ever been to your favorite coffee or yogurt shop and forgotten your punch card? You know the one… buy 10 coffees and get the 11th one free? Of course you have!  Well, here’s a cool idea. A loyalty […]

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Why Text Messaging SMS is Better Than Email

By | Apr 26, 2011

One reason why mobile marketing is so effective is because it provides brands with a way to reach their target audience throughout the day instead of just when they’re at a computer, watching television or reading a magazine. Another reason is that mobile marketing leverages other media, such as by including a short code on a billboard so those passing by can get information on the spot.

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#1 Challenge for Payday Loan and Car Title Loan Lenders

By | Dec 6, 2010

“The difference between SERVICE and HOSPITALITY is the foundation of success. SERVICE is the technical delivery of a product. HOSPITALITY is how the delivery of that product or service makes its recipient FEEL. SERVICE is a monologue – we decide how we want to do things and set our own standards for service. HOSPITALITY, on the other hand, is a dialogue. To be on a guest’s side requires listening to that person with every sense, and following up with a thoughtful, gracious, appropriate response. It takes both great service and hospitality to rise to the top.”

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