We took the plunge a few years back and became a lender via the Internet. Initially we were simply monetizing leads and eventually began lending under the state licensing model. We’re in 8 states now.

What I’m wondering about now is the tribe lending model. Should we experiment with it? Is this a good strategy? For how long? Will the FED ‘s change the game?

Would love to hear your thoughts and those of your readers.

Besides happiness and professional fulfillment, John must look empirically at the numbers. Cash flow is the single most important factor in any business. Comparing the cash flow projections of each model is critical. John will need to surround himself with experts at the things that he is not expert at. Identifying low-cost technology providers for payday loan underwriting, processing, and integrations with online lead generation companies, and all the associated tracking and reporting required is no small undertaking.

Personally, my team finds itself on the opposite of the equation. We have all the technology, operations, reporting, marketing, lead generation capabilities you could ever want. But we lack capital to launch our own lending operation at this time. Maybe we can marry up with someone like John and be each other’s experts.