Advertising-The Simple Methods Still Work with Payday, Car Title and Gold

By | Dec 11, 2011

Remember – the simple stuff still works! In the age of the Internet, IPads, smart phones, PPC programs like Google and Bing, text messaging, blogging, click-to-call, yada, yada, yada… the offline marketing channels still work great! This is true for both brick-n-mortar and online payday loan, cash advance, “pink-slip (car title) loans, scrap gold buyers [...]

Payday Loan Loyalty Cards

By | Jul 15, 2011

Another “Thinking Out of the Box” micro-lending – payday loan – idea: Customer loyalty cards on their phone. Ever been to your favorite coffee or yogurt shop and forgotten your punch card? You know the one… buy 10 coffees and get the 11th one free? Of course you have!  Well, here’s a cool idea. A loyalty [...]

Mississippi Payday Loan Laws – Update

By | Feb 15, 2011

Hello Borrow Smart members and Mississippi lenders! We have great news to report to you: With a vote of 76 to 43, the Mississippi House just passed our payday lending bill!

I Stole This Simple Marketing Idea

By | Dec 17, 2010

Increase payday loan and car title loan revenues with this idea: Visit the auto repair shops in your area. Ask them if they ever have a customer who doesn’t have the money to pay for their car repair. OF COURSE THEY DO!

#1 Challenge for Payday Loan and Car Title Loan Lenders

By | Dec 6, 2010

“The difference between SERVICE and HOSPITALITY is the foundation of success. SERVICE is the technical delivery of a product. HOSPITALITY is how the delivery of that product or service makes its recipient FEEL. SERVICE is a monologue – we decide how we want to do things and set our own standards for service. HOSPITALITY, on the other hand, is a dialogue. To be on a guest’s side requires listening to that person with every sense, and following up with a thoughtful, gracious, appropriate response. It takes both great service and hospitality to rise to the top.”

Payday Loan Leads

By | Jun 10, 2010

payday loan leads, payday loan applications, how to buy payday loan leads

Time to Use the Power of Text in Marketing and Collections for Payday Loan, Car Title…

By | Mar 16, 2010

Here is the how and why Text Messaging can help your Collection efforts INCREASE up to 25% or more and your payment defaults DECREASE by about 40%, as well as generate new leads and create repeat customers.

Payday Loans Video Advertising and Youtube

By | Mar 4, 2009

As video becomes more and more pervasive, payday loan companies are figuring out how to use the Internet to get their messages in front of consumers. Here is an example of some video work by Check-n-Go:

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